Design & Experience
Website design built around the enquiry, not the carousel
A business website has a narrow purpose: make it obvious what you do, prove you can do it, and make contacting you effortless. Most fall down on the middle part — plenty of adjectives, no evidence.
Indicative
From £3,000
Fixed price agreed in writing before any build starts.
Get a quote+44 7488 265083Background photo by Pavel Danilyuk on Pexels
The problem this solves
Template sites default to decoration: a hero slider nobody waits for, three vague value statements, a stock photo of a handshake. Meanwhile the questions every buyer has — what does it cost, how long does it take, who else have you done this for — go unanswered.
What you get
Page-by-page intent map
Each page assigned one job and one primary action, so nothing becomes a catch-all that converts nobody.
Content structure and copy direction
Section-by-section outlines built around real buyer questions, including the pricing and timeline detail most sites avoid.
Mobile-first layouts
Designed at phone width first, because that is where most of your traffic is and where cramped desktop designs fall apart.
Performance-aware design
Image budgets, font choices and effects assessed for their cost in load time before they are approved, not after.
Trust and proof elements
Case studies, credentials, review integration and a real About page — the components that actually reduce hesitation.
How we work
Positioning session
Who you are selling to and what makes you the obvious choice.
Sitemap and intent map
Pages, hierarchy and the job of each page.
Content outlines
Section-level structure signed off before visual design.
Design
Key templates designed mobile-first and reviewed on real devices.
Handover or build
Specs for your developers, or we build it.
What you should expect
- Every page with a single, stated purpose
- Buyer questions answered on-page instead of deferred to a call
- Designs that hold up at phone width
- Performance considered as a design constraint
Built with
- Figma
- Tailwind CSS
- Next.js
- WordPress
- GA4
- Lighthouse
Mainstream, well-supported technology — chosen so you can hire for it and so another team could take the project over.
Web Design — your questions
Including the ones about cost, which most agencies leave off the page.
Design for a typical business site runs £3,000 to £8,000 depending on how many distinct templates are needed. That is design only; build is quoted separately, or bundled if we do both.
We write structure and direction for every section, and can write final copy as an add-on. What we will not do is design around placeholder text and leave you to fill it — that is how sites end up with beautiful layouts and nothing to say.
Yes. If you have brand guidelines we work within them. If your brand is inconsistent across materials we will point it out and can tidy it as part of the project.
Two structured rounds per template, which is enough when feedback is consolidated. We ask for one collated set of comments rather than drip-fed messages, because that is what keeps projects on schedule.
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Read moreTalk to someone who has built this before
A short call is usually enough to tell you whether this is the right service for your situation — including when it is not.